Case studies
Paid campaigns. Measurable outcomes.
From high-intent enquiries to purchase-led growth, explore five campaigns across Pakistan, the UAE and the US.
Google Ads PPC
Pakistan
Dental clinic
8–12 high-intent calls a day, without discounts.
A Google review strategy supported a performance-focused PPC campaign, building trust alongside demand from people actively looking for dental care.
Campaign snapshot
8–12
High-intent calls / day
Rs 3.7M
Ad spend
No discounts
Offer strategy
Campaign highlight
Trust and search intent worked together to generate daily enquiries without relying on a discount-led offer.
Campaign figures reproduced from the supplied case study.
Multi-channel awareness
South Florida, US
Personal injury law firm
2,542,045 views and 19,547 clicks across a multi-channel campaign.
Awareness and lead-generation activity ran across Google, YouTube, Facebook, TikTok, Spotify and Hulu for a personal injury law firm in South Florida.
Campaign snapshot
2.54M
Views
19,547
Clicks
$65,596
Ad spend
Campaign highlight
A coordinated campaign put the firm in front of audiences across search, social, audio and streaming platforms.
Exact reported view total: 2,542,045. The headline figure is rounded.
Meta Ads lead generation
UAE
Home services
500+ leads at less than $5 per lead, with intent at the centre of the campaign.
Meta lead-generation campaigns focused on booking intent. The case study reports that 70% of the leads were ready to book and close.
Campaign snapshot
500+
Leads
<$5
Cost per lead
70%
Ready to book / close
Campaign highlight
Lead quality mattered alongside volume: the campaign paired a low reported acquisition cost with strong booking intent.
Lead quality is reported in the case study; it is not a measured closed-sale rate.
Meta Ads purchase campaigns
UAE
Restaurant
A 10x+ return on ad spend from AED 8,000 in campaign spend.
The campaign moved its optimisation focus from traffic to direct purchase conversions, aligning delivery with restaurant sales rather than visits alone.
Campaign snapshot
10x+
Return on ad spend
AED 8,000
Ad spend
Purchases
Optimisation goal
Campaign highlight
A purchase-led campaign connected advertising activity to revenue, delivering a reported return above ten times the ad spend.
ROAS measures attributed revenue against ad spend; it is not a profit margin.
Google Ads lead generation
Minnesota, US
Roofing company
An offer-led search campaign built around a high-converting enquiry funnel.
A strong offer and enquiry funnel supported Google Ads for a Minnesota roofing company. Positioning focused on affordability and trust to encourage high-intent traffic and form submissions.
Campaign snapshot
212.77
Recorded conversions
$16.7K
Ad spend
Lead gen
Campaign goal
Campaign highlight
The offer, positioning and funnel gave search visitors a clear reason to enquire, with conversions tracked in the ad platform.
The conversion total is shown exactly as recorded in the supplied campaign dashboard.